September 2004      

 CPA Leadership Report
            A free monthly newsletter for the accounting profession
 

       
CPA Leadership Report  is made possible by the generous support of the sponsoring companies. 
 
Promoting Continuous Improvement in CPA Firm Leadership

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What is the Best Way to Find a Private Equity Investor? 

This article is the second of a two part series. The first, in our August issue, considered whether or not private equity is a potential option for business owners. This part considers the range of ways to find private equity, the factors that should be considered when choosing from these options, and the criteria that should be used to select the right private equity firm.

Do You Want to Improve the Performance and Growth of Your Firm? Then Focus on Key Performance drivers!

The challenge that confronts the leadership of every CPA firm is this: How do we build and lead a practice that consistently performs at the upper levels of its potential? Every business including your CPA firm is an organizational system of key performance drivers. And the way your key performance drivers function together is what determines the performance and growth of your firm.

Here’s the bottom line: your firm is perfectly designed to get the results it’s getting. If you aren’t getting the results you want, then you need to improve the way your key drivers perform.


Cross-Selling: One More Time — What Works and Doesn’t Work

So you have developed a wonderful menu of products and services to offer your clients and they just aren’t selling like you had hoped. Are your partners not talking to their clients? Are the clients not reading your newsletters, the mailings you’ve been sending out? Do you have marginal attendance at the seminars you offer? Maybe your partners just aren’t cross-selling the firm’s products and services like they should. So what’s wrong?

There are those who will tell you that cross-selling just doesn’t work and you should stop trying. Let’s take one more look at it and see if there aren’t a few things you can do.

Sharing is the Essence of Success for a Quarter Century at CPAmerica

In its 25 years as one of the nation’s foremost networks of independent accounting firms, CPAmerica International has gained the well-deserved reputation of being consistently true to its service goal: “To always exceed members expectations .

CPAmerica is able to achieve that goal by employing the nation’s largest home office team of 30 experienced staff members, who dedicate more than 55,000 hours a year developing a broad array of programs, services and products to help its member CPA firms surpass their profitability goals.

Click here to view previous CPA Leadership Report articles.

 
Sponsors



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to the sponsor Web site


ACCPAC



 Accountants World



 Chicago Internet





 CPAmerica



 The Rainmaker Academy



 The Solomon Company



 Xpitax


Find out more about these valuable resources on our Sponsors Page 
 

Consultants to the
CPA Profession
.

Resources Provided by our Sponsors

Charles R. McCann, CPA
cpasnet.com
Crosley + Company
Dugan & Lopatka, CPAs, PC
Frederiksen & Co.
Gatto Associates, LLC
Grant Partners LLC
Making Auditors Proficient
Shiffrin Management Group
The Rosenberg Associates
The Solomon Company
The Whetstone Group
Visionary Marketing
Waugh & Company, Inc.

Click here for complete 
details at our Web site
.

Should your firm be listed here? 
If it should be, or you know of other qualified firms, call
(800) 243-2132
or
click here to send us an e-mail

Accountants World
Internet-based community of accountants with free lifetime membership.


ACCPAC
Value-added financial analysis software.


CPAmerica
A leading network of independent
CPA and consulting firms.


The Rainmaker Academy
Premiere business development program for accounting and consulting professionals

Chicago Internet
High-end print and
Web design firm.


Xpitax
Simplified tax outsourcing solution.


Alliance of M&A Advisors
Certification program to become a CM&A (certified in mergers and acquisitions).


The Solomon Company
Need A Little Rain
In Your Business?

Forward this newsletter on to a CPA professional, associate, or friend.

Published by
 Shiffrin Cherry Communications

CPA Leadership Report for entire
articles on firm management
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over 17,000 CPAs in public practice.


Joel Shiffrin


111 E. Wacker Dr.
Suite 2600
Chicago, IL  60601

(312) 540-9840
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Shiffrin Cherry Communications, publishers of the monthly newsletter CPA Leadership Report.